WHY COMMUNICATION IS IMPORTANT IN OUR SOCIETY?

Humans have always invented forms of communicating: from smoke signals and messenger pigeons to the telephone and the email. Communication has always been fundamental in our society and without it we would not be where we are now. Nonetheless, the issue that concerns us the most is how businesses uses internal and external communication to...

CORPORATE COMMUNICATION: THE BEST WAY TO COMMUNICATE

Corporate communication is an essential element in the business world, as it allows firms to communicate more efficiently. This concept is a total communication activity generated by a company, institution, organization, which is addressed to its publics to achieve its communication planning objectives.  On one hand, there are some communication activities and processes undertaken within...